Clio’s director Luca Giustiniano and Miguel Cunha, Nova School of Business and Economics, presented the paper titled “It’s Just a Hobby! (Isn’t It?): A Case of Digital Entrepreneurship and its Paradoxes“, co-authored with Arménio Rego, ISCTE – University Institute of Lisbon, and Stewart Clegg, University of Technology – Sydney, at Strategic Management Society (SMS) Special Conference in Hyderabad (15-18 December 2018).
The paper has been awarded the conference prize “That’s Promising!”, a prize for early-stage research that showed the greatest potential for future impact in the field of strategic management.
Here’s the abstract of the paper:
How do people turn a hobby into a business? Since sometimes business opportunities are discovered in the context of play this is an important yet under-researched question. In this paper we present the case of National Racers 3D, a business venture spawned from a hobby. Private enthusiasms and public entrepreneurship are paradoxically potentially each other’s friend and foe. The sentiment of the former and the realism of the latter do not necessarily gel. The process of turning a hobby into a business depends on the capacity to explore synergies between two opposite disciplines, those of play and work, in a way that turns their inherent tensions into a source of vitality rather than a dichotomy to be solved by emphasizing one of the disciplines.
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